Brandfolk Presents: Marathon Month!
Wellness Programs are an awesome tool companies use to promote company culture, moral, and relationships all into one unifying challenge. Alongside allowing employees to relieve stress and to conquer challenges to gain confidence. At Brandfolk, we saw a niche in this through promoting wellness programs alongside awarding participants with branded merchandise.
After conversations with clients and understanding the investment with wellness programs, we decided that it was best to put our money where our mouth is. Presenting Marathon Month!
What is the challenge? Simply run a Marathon! (within the time frame of 30 days). Each participant who completed the challenge would receive a uniquely designed Brandfolk Shoe. The participant who ran the overall most miles within the timeframe would receive a $50 gift card to a local business here in the Fargo/Moorhead area. I (subtle brag) chose Junkyard as the local business of choice. Because nothing goes down the hatch better than a Galactic Falconer after a marathon (in a month).
Although Brandfolk stands as a small team. Covid-19 has stood as a challenge for all businesses when it comes to engagement amongst their employees and clients. Interaction doesn’t strike the same through a computer screen as it does face-to-face. Our Wellness Program rejuvenated our culture and reminded us that we are a team after the same goal. As a bonus, giving us a reason to get out of the house.
We hope that our actions promote other companies to do that same. As we can claim the effort is worth the benefit!